Flickr is a web site owned by Yahoo that offers photo sharing. It’s very easy to use, and when used with friends, customers and networking it can be a lot of fun as well. Flickr is more than just a website, it's a communit
y with a very active user base. According to Nielsen/NetRatings, Flickr is currently one of the fastest-growing photo sharing website on the web with over 5 million unique visitors.
You’ll need a Yahoo ID to sign up.
Upload your first photosOnce you’ve joined, adding photos to Flickr is done through a simple upload system.
Write appropriate text for each photo,
but no selling. You can give a name and write a description for each photo you upload but don't try to sell it on Flickr. You should describe the photo accurately.
Look for Flickr groups to join. When adding photos to a group, make sure you read the group’s posting rules. Groups are where like-minded users post photos related to the group’s theme. For example, I love mixed media art, so in the group of art about mixed media I would post pictures of that kind of art only.
The typical experience for most users of Flickr would involve uploading a photo, adding the photo to a personal photo album (a “set” as Flickr calls them), and then sharing the photo in whatever appropriate groups the person has joined. Posting to groups is the main way your photos get exposure.
How do I market my business on Flickr?First, let me emphasize that it’s against the Terms of Use to “exploit for any commercial purposes” the Flickr/Yahoo service. Posting a photo specifically for the purposes of advertising your company, your products/services, etc., would be against the TOS and would turn off the Flickr community.
That said, by being a smart and an active
contributor to the Flickr community, your business (web site) can get indirect marketing exposure via Flickr.
Here’s how:1.) Use your business name as your Flickr screen name. Your screen name will be attached to every photo you upload, every message you post in a Group discussion — everything you do on Flickr.
With each photo you upload, you can add “tags” (keywords) that describe the photo, and a description of the image — these are both opportunities to mention your business name and web site address.
2) Upload quality photos of your products/services, and things related to your business. A winery would upload photos of grape harvest, the wine making process, and even your tasting room and close-ups of your wine bottles.
3) Write appropriate text for each photo,
but no selling. As mentioned above, you can give a name and write a description for each photo you upload but don't try to sell it on Flickr. You should describe the photo accurately.
4) Link prominently from your web site to your Flickr photostream. There are two reasons for this: First, because people visiting your web site are likely to be interested in your photos, too. Who doesn’t appreciate good pictures? Plus, some of your visitors are probably already Flickr users, and they might welcome to the chance to add you to their “contact list."
5) Use your Flickr profile to advertise your company, products, services, etc. In your profile, Flickr asks you to describe yourself and lets you give your web site name and address. Use this to describe who you are and what your business does, but no selling or sales pitch.
Here is an example of Flickr marketing:
EBTM t-shirts
Tim Nash Assimilated - The Idiots Guide To Stumbleupon
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